Neil Thackray’s Business Media Blog

Just another WordPress.com weblog

www.themediabriefing.com is live

We’re live!
(London, 28th september 2010)
The switch is on!

After many hundreds of hours work we turned the site on 5 minutes ago and hope you like it.

There are 3 main sections to TheMediaBriefing.

1) Semantic analysis and indexing of web content
Our bespoke algorithms trawl and index thousands of specialist sources of information for the global media industry. All of this information is automatically tagged and sorted allowing you to track the people, companies and business issues of most relevance to you. This content is then fed into channels – B2B, Newspapers, Digital etc. and you can click on the navigation bar at the top to receive this view. Please sign up for those newsletters you’re most interested in (down the right hand side of the page).

2) Expert intelligence and opinion
You will see a carousel of images half way down the page that contains some exclusive and expert commentary about the media industry. there are other pieces in the general newsfeed that are tagged as “expert” in red. We are delighted by the contributions we have received so far. Contributions from the likes of:
David Gilbertson, CEO, emap
Tim Weller, CEO, Incisive Media
Alex Connock, CEO, Ten Alps
Greg Hadfield, former head of digital at Telegraph Media Group and now director of special projects at Cogapp
Matt Kelly, digital content director, Mirror Group Newspapers
Peter Bale, executive producer, MSN UK
and many more.
If you would like to discuss writing something for the site we’d love to hear from you. Simply e-mail our editor, Patrick Smith patrick.smith@briefingmedia.com

3) In-depth research
The research arm of TheMediaBriefing publishes a range of strategic intelligence reports. Our first covers Paywall Strategies for Online Content and is currently being written by Peter Kirwan – Wired and Press Gazette columnist. This major report explores the various models for charging for content online and is currently available at a special pre-publications price during the month of October saving £200 off the standard rate. A range of other reports covering topics like Apps; Ad Networks; Pay TV Models and Performance-based advertising models are in the pipeline.
So that’s it, we’re live. My colleagues and I hope you enjoy the service. Please do be aware that the site continues its development over the coming weeks. If you spot and glitches or errors please e-mail bugs@briefingmedia.com
If you would like to submit your content for indexing, contribute an opinion piece, partner with us commercially or just have a question to ask about what we are doing we’d love to hear from you enquiries@briefingmedia.com


P.S. If you think this site is cool please tell your friends about it. We’re on Twitter at http://www.twitter.com/mediabrief and have evolving LinkedIn and Facebook groups / pages.
Enhanced by Zemanta
Advertisements

September 28, 2010 - Posted by | B2B Journalism, b2b media, Paid content, Search

1 Comment »

  1. […] Read this article: http://www.themediabriefing.com is live « Neil Thackray's Business Media Blog […]

    Pingback by www.themediabriefing.com is live « Neil Thackray's Business Media Blog | World Media Information | September 28, 2010


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: