Neil Thackray’s Business Media Blog

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Net Revenues Too Small to Support Newsrooms

Caroline Little, the head honcho for GMG in the United States said this in an interview with the Australian media,
“internet advertising revenues were unlikely ever to grow large enough to support the current print media business model. She said newspapers would need to develop new revenue streams tailored for niche audiences to prosper. ”

What is true for newspapers is true for business media.

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February 4, 2009 - Posted by | Uncategorized

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